b2b event marketing Archives - EMarketing Stars

In the fast-paced world of digital marketing, lead generation is the lifeblood of small and medium-sized enterprises (SMEs). It’s the key to finding potential customers, nurturing relationships, and ultimately driving business growth. However, for many SMEs in the tech industry, understanding effective lead generation strategies can be a daunting task. Fear not! In this article, …

Lead Generation for SMEs: Tips, Tricks & Event Marketing Read More »

Feb 21 202321/02/2023

Event Marketing – 2023 Statistics & Trends

B2B event marketing guide, Blog post, How to

Generating quick content can be done from your old content. Repurpose, recreate, curate.

Aug 8 202211/08/2022

How to Generate Quick Content Ideas

B2B event marketing guide, Blog post, How to

Generating quick content can be done from your old content. Repurpose, recreate, curate.

Jul 6 202206/07/2022

Why Are Events a Good Thing for Your Small Business

B2B event marketing guide, Blog post, How to

Virtual, hybrid, or in person, events are a huge booster of awareness & engagement for your small to medium business.

Dec 3 201908/01/2021

How to promote your event

How to

Events are on the rise and that really shouldn’t be any surprise for anyone. They’re great for increasing brand awareness, generating leads, closing sales and engaging new or existing audiences. A study from last year showed that 2 in 3 B2B marketers are using in-person events to generate leads (according to Adstage). But, of course, …

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Mar 14 201923/07/2019

B2B Event Marketing Guide – Owned Media (Website & Blog)

B2B event marketing guide

One of the million dollar questions in event marketing is “how do you attract attendees”. To try and answer it, we’ve created The B2B Event Marketing Guide, a 15 chapters report on the full marketing strategy and planning process that goes behind a business event. The article below is an excerpt from the guide. Find the …

B2B Event Marketing Guide – Owned Media (Website & Blog) Read More »

Feb 6 201923/07/2019

B2B Event Marketing Guide – Getting the Channels Mix Right

B2B event marketing guide

What are the main channels you should be using in event marketing? Read through a new chapter of The B2B Event Marketing Blueprint.

Jan 29 201905/04/2019

B2B Event Marketing Guide – Creating Urgency to Encourage Registrations

B2B event marketing guide

One of the million dollar questions in event marketing is “how do you attract attendees”. To try and answer it, we’re putting together The B2B Event Marketing Blueprint, a 16 chapters (and counting) report on the full marketing strategy and planning process that goes behind a business event.