Event Marketing – 2023 Statistics & Trends
Generating quick content can be done from your old content. Repurpose, recreate, curate.
b2b event marketing
How to Generate Quick Content Ideas
Generating quick content can be done from your old content. Repurpose, recreate, curate.
Why Are Events a Good Thing for Your Small Business
Virtual, hybrid, or in person, events are a huge booster of awareness & engagement for your small to medium business.
How to promote your event
Events are on the rise and that really shouldn’t be any surprise for anyone. They’re great for increasing brand awareness, generating leads, closing sales and engaging new or existing audiences. A study from last year showed that 2 in 3 B2B marketers are using in-person events to generate leads (according to Adstage). But, of course, …
B2B Event Marketing Guide – Owned Media (Website & Blog)
One of the million dollar questions in event marketing is “how do you attract attendees”. To try and answer it, we’ve created The B2B Event Marketing Guide, a 15 chapters report on the full marketing strategy and planning process that goes behind a business event. The article below is an excerpt from the guide. Find the …
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B2B Event Marketing Guide – Getting the Channels Mix Right
What are the main channels you should be using in event marketing? Read through a new chapter of The B2B Event Marketing Blueprint.
B2B Event Marketing Guide – Creating Urgency to Encourage Registrations
One of the million dollar questions in event marketing is “how do you attract attendees”. To try and answer it, we’re putting together The B2B Event Marketing Blueprint, a 16 chapters (and counting) report on the full marketing strategy and planning process that goes behind a business event.