Event Marketing – 2023 Statistics & Trends
Generating quick content can be done from your old content. Repurpose, recreate, curate.
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Setting Marketing Objectives for Your SME
Setting marketing objectives is the first step to taking your business to new heights.
Cutting marketing budgets in crisis – DOs and DONTs
Even though it may not be here (yet), the crisis certainly seems very close. Increased inflation, spiking energy costs, concerns over gas prices and supply chain disruption all make for a glooming outlook. No wonder most companies seem to have developed a plan they are already implementing, which involves cutting costs, freezing hiring and holding …
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How to Generate Quick Content Ideas
Generating quick content can be done from your old content. Repurpose, recreate, curate.
Why Are Events a Good Thing for Your Small Business
Virtual, hybrid, or in person, events are a huge booster of awareness & engagement for your small to medium business.
Know the Marketing Dictionary 101
You are probably here because you came across a mystical challenge: the marketing vocabulary! No worries, we are here to take you through the first three levels of this wonderland: The basics, Tools, Results and Help. No more time to lose, let’s dive in! The Basics Leads = a marketing lead is someone who shows …
What is an event agency?
You may be on this page because you want to know what exactly an event agency does, or maybe you want to know if you need one for your upcoming event. That’s a great thing because in this article we will cover everything you need to know about event agencies. This should also help clarify …
Should You Hire a Marketing Agency for Your Small Business?
If you are a business owner, maybe you have thought once or twice about establishing or expanding your marketing activity in your company. Or maybe you are in that point where you have already started doing it, but you feel like you need some specialized help. We are a marketing agency, but we don’t think …
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How Can Small Businesses Build Great Marketing Teams
Everyone in business wants to sell. Our products, services, houses, cars, teddy bears, porridge mixes. These products or services you offer may have high quality, but without a good marketing strategy, people won’t find out about them. So, you need a good marketing strategy and an important step to get it is finding the right …
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Working with a (virtual) event agency – when, why, how
Let’s put it out there first: yes, we are an agency that works on events (amongst other things). No, we don’t think you should always work with an event agency because it’s money for us/them. Yes, we have turned down customers when we thought we can’t provide enough added value. I’ve been an event marketer …
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